Renting an apartment generates significant additional income. However, you should arm yourself with courage, as this is a particularly stressful state. It is necessary not only to publish an advertisement, but also to take care of carefully selecting the future tenant. Here are some tips and tricks for renting an apartment.
Registration on a special platform
Registration on a special platform is required to find potential tenants. Of course you have to carefully select the platform on which you want to register your accommodation. For example, to rent an apartment in St. Pierre Reunion, it is better to choose a locally established market place. The big advantage is that all these platforms have a very powerful search filter that allows you to search for a property in seconds. Registration is very often free and it usually only takes a few minutes to post an ad.
visual presentation of your home
Visual presentation of your home is essential to attract potential tenants. Pay attention to the first image because that’s what the user sees when searching on the price comparator. So it is important to optimize it by following some basic rules.
It’s best to take apartment photos in the middle of the day to optimize brightness, which means it’s better to optimize the exposure of rooms to get the right shooting angle during a photo shoot.
However, it is imperative that the photograph faithfully depicts the present condition of the accommodation. Therefore it is important that these pictures were taken recently.
Photos should also respect your rental choice: furnished or unfurnished. For a vacant apartment, therefore it is not possible to take pictures of it with all the furniture of the tenant.
Using camera flash significantly compromises the quality of the photos. The result is often disappointing with a flash.
A 360° Photo: A Very Effective Technical Solution!
360° photo is a technique for montage of panoramic photos. This technology is particularly innovative. It simply involves creating a 360° video of multiple panoramic photos blending together to reproduce the 3D vision of a single room in a home.
Thus with a special application, it is possible to move around in 3D from your couch in the accommodation without moving. It is practical to rent accommodation as it saves you from having to travel to show accommodation.
It is possible to create panoramic photos with all recent telephone devices, including the iPhone or Samsung. However, it is advisable to use a high-performance camera to get better quality pictures.
Optimizing Your Rental Ads
The rental form should contain a detailed description of your accommodation. The description should definitely reflect the current condition of your accommodation. Specifically, you have to include the number of rooms, the number of bedrooms, the number of bathrooms, the total living area, the area of each room.
The description certainly makes visitors want to rent your accommodation. Therefore it is necessary to highlight all its advantages. For example, if your apartment is well thermally insulated, this is clearly a clear advantage and therefore you need to include this information in the rental advertisement.
Rental advertising can therefore highlight the following benefits:
- thermal insulation quality
- sound insulation quality
- Recent renovations: parquet, ceiling, entrance, bathroom
Highlighting communication elements (telephone, email, social networks) is essential to optimizing the performance of your rental ad.
Boost your ad with catchy keywords!
Some specific real estate platforms rank real estate ads based on relevance. In order to appear on some queries, it is necessary to optimize the text content of your ad by including certain keywords: rental, apartment, Reunion Island, Saint-Paul, etc.
Keyword optimization is also an essential marketing technique to boost the performance of your ad. It is important to include catchy keywords in your real estate advertising.
Social networks to sell your house
Posting your rental ad on social media is a must. Sometimes there are discussion groups specializing in a very specific area, for example: rental properties in the city of Saint-Pierre in the Réunion department. It is then possible to publish your own real estate ad (subject to conditions) on the discussion group to attract people looking for rent.