Freelancers: 4 Types of Clients for Potential Clients

Freelancers are free to choose their assignments and who they want to work with. Of course, this choice is made according to the expertise of the freelancer and his field of activity.

In this article, we review 4 Types of Clients Potential for FreelancersWith advantages and disadvantages of each of them!

1 person

In some cases, a person can call a freelancer and take his help for the realization of his personal project. For example, an amateur photographer may seek out a web developer to create a website on which to distribute his works. In the same way, a professional and independent photographer can provide wedding photos for a private couple.

benefits ,

  • Often the individual does not have major constraints and leaves the freelancer relatively free in their work.
  • This freedom allows the freelancer to work more quickly when requested by an individual.
  • Invoice a specific customer Optional for services less than €25 (but of course, mandatory above this amount). The person pays very quickly.

inconvenient ,

  • A person pays with his personal funds and does not have the cash flow of a business. Hence their budget is likely to remain tight.
  • It is necessary to provide the particular customer with the general terms of sale before starting the mission.

read also 6 Tips to Deepen Your Customer Knowledge

2. Startup

The freelancer’s expertise as well as its flexibility, more than a single employee, has been able to attract start-ups regardless of their company’s stage of growth. This is why it is common for a start-up to surround itself with multiple freelancers in the development stage.

benefits ,

  • Projects are always innovative and the working environment is often relaxed. Even for a serious project, the small number of team members (often young) brings a friendship that we won’t necessarily find among other types of clients.
  • Another basic feature is that the payment terms of service providers are often short and rarely exceed 15 days.

inconvenient ,

  • The budget of a start-up can vary from 1 to 100 and it depends on its stage of development, potential fundraising, presence of a business messenger etc.
  • As far as the cost of a freelancer to a company is less than an employee, we must be vigilant and monitor the fact that the mission does not turn into disguised employment.

3. Agencies

In the short, medium or long term, an agency can afford the services of a freelancer. This often happens when there is no expertise or skill available among the employees of the agency.

benefits ,

  • Between the agency team and their clients, working for an agency is a great way to expand your professional network. In an agency, projects are diverse and client profiles are very different.
  • Most of the time, agencies are quite generous on budget.

inconvenient ,

  • Alas, not always: there are agencies that pull prices down to make sure they sign a contract without worrying about the remuneration of their subcontractors.
  • Invoices are often paid within 30 days, as required by French law in exchanges between professionals.


4. Large Groups

If they end up on this list, it’s because the big companies aren’t the first when it comes to freelancing. And yet, these companies are likely to call on freelancers for very diverse one-time projects: developers, consultants, designers, copywriters, etc.

benefits ,

  • A larger company will have a tendency to employ the same freelancers regularly. In fact, the freelancer may find a loyal clientele for whom he has immersed himself in his corporate culture.
  • Loyalty and Generosity: Larger groups are often the most generous with freelancers.

inconvenient ,

  • In large clusters, work is often done as a team and most large companies have complex verification processes with a certain slow pace of execution. These procedures are very precise and should be followed by a comma: this is a way of doing things that may suit some freelancers but not all.
  • Furthermore, once the freelancer’s job is done, it often goes through multiple departments of the company and goes up to several levels: it represents a lot of people, and everyone can see the work, comment, improve. have the right to ask. ,
  • In addition to having a complicated invoicing system, freelance payments are slow and take 30 to 45 days and even 60 days for some large companies. You have to make sure you have useful information like this from the start of the collaboration (especially the right contact in accounting, to be able to send him an invoice when the time comes).

read also :freelance: Should you be an expert or not?

our tip

Find new customers quickly by registering on! Respond to published projects in your field of activity and exchange with prospects via secure messaging. With a well-loaded profile and serious applications, you will quickly win new assignments!

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